Fall Events

• General Meeting/Kickoff: TMA’s first event + social of the year. Designed to bring together first-year students, returning members, and the full TMA executive team. We’ll introduce our VPs and Directors, share our goals for the year, and have some icebreakers. Expect snacks, casual games, and a space to get to know each other in a low-pressure, welcoming setting.

• From Red to Read: A hands-on case event exploring where marketing strategy meets corporate finance. Working in teams of 2 to 4, you’ll tackle a classic business turnaround: pitching a full brand overhaul backed by the financial model to justify the spend. You’ll field live questions from sponsor reps and club execs before they pick the winning pitch. Member discounts apply, bring your numbers, creative vision, and see if your ideas hold up in the boardroom.

• Toronto Trip: The TMA Toronto Trip is a chance for members to connect with industry professionals in the GTA, tour top marketing-related companies, and bond with the team through curated outings. The week includes professional events, networking opportunities, and free time to explore the city. Registration opens early in the term, and spots are limited.

• Workshop #1: A workshop where startup founders come talk about their business and what marketing actually looked like for them early on; budget, strategy, what worked and what didn't. Good chance to hear it straight from people who've actually done it!

  
  Winter Events

• Mad Marketing: Mad Marketing is our signature speed networking experience where students connect one-on-one with recruiters, sponsors, and industry professionals. Think of it as speed dating, but instead of love, you’re looking to land your dream job or internship. Be prepared to pitch your skills, ask lots of questions, and make aggressive career moves. As one of our most sponsor-focused events, attendees will be given direct access to industry decision-makers.

• Pitch Your Brand (PYB): As TMA’s own mini case competition, this event is a high-energy challenge where participants can register solo or in teams to pitch creative solutions to a marketing case. It’s fast, fun, and packed into one exciting weekend day. Ideal for students who want to test their creativity, strategy, and storytelling under pressure.

• Workshop #2: In-progress… (Stay Tuned)

• Marketing Mixer: Our final event of the year, a celebration of every moment, milestone, and member that made this year unforgettable. This semi-formal social will include networking, speeches, and appreciation for the people who’ve shaped TMA’s success. We’ll highlight achievements, recognize contributions, and end the year with heart. Think glam, gratitude, and great vibes.